Archive for June, 2008

Traffic + Conversion = Profit

In my humble opinion, the above equation summarizes the essence of Internet Marketing. No matter what product you sell, whether as an affiliate or a product owner. If you get the above equation correct, you are going to laugh all the way to the bank. Traffic + Conversion = Profits.  We all know what traffic is. In internet marketing parlance,Traffic refers to targeted visitors to your website. Note that that I said ‘targeted’. Not just any traffic, but targeted, that is the most profitable kind of Traffic you can have. Imagine that you are selling wedding favors on your website, and you got a whole lot of traffic from a forum of celibate priests, how is that going to benefit you. You are going to get exactly 0 sales or signups from that traffic. Now imagine again that you get 100 visitors from a forum that discusses what to give to people who are getting married. What do you think are the chances of selling to this second set of visitors? 20%?, 50%.  You see what I mean, Targeted Traffic is to a commercial website what fertilizer is to crops. To a large extent, the more Targeted Traffic you get the more sales you make.

Now to the second part of the equation above: Conversion. Conversion is the ability (of your copy) to convert visitors to action-takers. You would have thought I would say that conversion is the ability to convert visitors to buyers. That will be a narrow definition of conversion. Not every webpage is designed for the customer to buy. For example, on a “squeeze page”, your goal is to make the visitor give their particulars such as name and e-mail address. In such a situation, if you are able to obtain such information, you have “converted” the visitor. Of course on a salespage, your intention is to get the customer to buy. But we all know, that a majority of customers don’t buy on their first visit. That is why we want to obtain their information so that we can have the ability to sell to them at a later time. So whatever you do on your website to successfully get the visitor to take a desired action is conversion.

You can see that when you are able to successfully combine (targeted) Traffic and Conversion together, you obtain a very desirable end-result, Profits.  You will agree with me that is one of the reasons most of us are doing all this ’stuff’ online. To make a profit, and a good one at that!

 



Disc Mojo

 

The million dollar secret is out and it’s easier than you ever
thought it would be.

Let me ask you a question…

Why did millionaire, Matt Bacak *give away*
12,830 CDs worth $97 each? and why did Mike Filsaime recently give away an 87-page report valued at $297 for nothing?

The answer is simple: THE BACK END

Both marketers get other people to promote their self-liquidating
offer and they keep half the profits from a continuity
program, which pays for print advertising of high-end
home-study courses and seminars.

Here’s the truth…

Physical products have a much higher perceived value
than digital products.

You could take a simple 50-page ebook that sells for
$17, and offer it on CD for $47.

Here’s how you can copy Matt & Mike’s million dollar
secret and outsell competitors who offer the same
products in digital format.

Step 1: Find a product with resell rights that’s worth
at least $47. Upload it to Kanuki and create a CD cover
with their professional design software. Give it away
for free (just charge shipping).

Step 2: Take one of the 10 home study courses or
software packages (see below), repeat step 1, but
offer it as an upsell or OTO for $97 (plus shipping).

Step 3: Pay affiliates 50% commission to promote your
free offer and pay a broker 20% to recruit JV partners.

Now if you think it’s too complicated or expensive, here’s
some good news…

I’ve found a software application called “Disc Mojo” that
makes it super easy to integrate with the CD creation and
delivery service that all the gurus use at Kunaki.com.

 The Disc Mojo
The system takes orders through PayPal, sends the customer
details to Kunaki, and automatically ships the CD to your
customers.

Disc Mojo just launched at an introductory price that’s
only good for the next two days (then the price nearly
triples).

There’s also an optional package of 10 home-study courses
that you can sell on DVD for $97 each.

Warning: after you buy Disc Mojo, you will be given a
chance to pick up all 10 DVD courses worth over $1000,
for just $67. If you pass on that offer, you won’t see
it again.



Internet Marketing can be demanding

Hello,

It’s been some time since I last updated this blog. I’ve been extremely busy trying to balance a good number of priorities. Like I said earlier in a previous post, internet marketing is fun. That’s what keeps us in it. But, at times it can be very demanding when compared with a lot of other activities like running a family, fulfilling your other obligations like church and club activities. However, no matter how demanding your day is,you cannot compare it with that of working at a job. It’s much more fulfilling running your own business.

Bye for now.



Internet Marketing is Fun

Apart from the freedom that  owning your own internet business gives you, what I have found out is that internet marketing is a lot of fun. You have so much to learn and do to run a successful business that you end up being a repertoire of knowledge. Imagine learning such diverse subjects as search engine optimization, link building, blogging, social marketing, podcasts, getting targeted traffic, advertising, press releases, testing, google adwords, testing, conversion. Imagine also combining these diverse elements to create a profitable business. Who can tell me what other business or other endeavor offers you such variety?. It’s hard to think of many. So while I enjoy the freedom, the income and all the networking, at the end of the day the challenge of it all is also a big motivator.

Happy Marketing!



I spent the night working on my Internet Marketing Passion.

I stayed up all night working on a few of my websites. I needed to get 3 websites running so that I can start driving traffic to them. Boy!, I thought I was only going to spend a few hours, but I ended up spending more than 6 hours doing stuff. Now I can boast of having three spanking new websites on the Internet ready to start accepting traffic and generating cash. Take a look at these websites and tell me what you feel:

Ebook Money Machine

More Traffic Tactics

Affiliate Million Maker

Do you think my sleep sacrifice was worth it?  I’ll appreciate your sincere comments. Well, the good thing about work is that if you are passionate about it, you don’t even feel like it’s work. It feels like fun all the way. Whether you are an internet marketer or student or homemaker, my advice to you this morning is look for something that you are passionate about, and direct your energies at it. You will be very productive and achieve your goals at the end of the day while also having fun in the process.

What more can one ask for?



Ebook Business In a Box

Ace Internet Marketer, Ewen Chia , released his latest product: “Ebook Business In a Box” on June 17, and it is getting rave reviews in the Internet Marketing community. The product is targeted at basic to intermediate internet marketers who want to start off their internet marketing efforts but are stuck on where to begin. With very minimal effort, you can launch your own internet business with rebranding rights to a highly converting product that sells at a reasonable price.

I have purchased this product and I can tell you that it is OUTSTANDING value for money. A very conservative estimate of the total value of this package is about $497. Wow, where else will you find a product offering that gives you access to:

10 different income streams:

Professionally written sales letter; all you need to do is add your payment button

Advertising Toolkit for you to effectively market your ebook business

Pre-written e-mails that you just modify that you can send to your opt-in list

Too many other features that I may not be able to itemize here.

This is truly a plug-and-play ebook business in a box

Find out more about this exciting product at :Ebook Business In A Box.



My son is 4!

Hello There,

My first son, Oluwatunmise (TUNMI) celebrated his 4th birthday on Saturday, June 14. It was a happy family celebration as we all gatherered at Chuck-e-Cheeze to celebrate the happy occasion. The whole family was there: My wife, Tunmi’s younger brother (2-month old Fife), and Tunmi’s maternal grandmother.

We all had a nice time, took some pictures and of course had some cake, pizza and drinks. It was indeed a very happy ocassion. Join me in wishing Tunmi a joyous birthday as he looks forward to pre-school in September.


By admin in Personal  .::. (Add your comment)

Welcome To My Blog

It’s my pleasure to welcome you to my blog. I will share with you my experience in running an internet-based business. I know it’s going to be an interesting experience, and I invite you to embark on this journey with me. It’s going to be anything but boring.

See you regularly.

‘Fimi Awolowo




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